Case studies
Real stores, real numbers
Every figure here comes from the store’s or the app’s own data. Where a number isn’t confirmed yet, it’s left out.
Shopify · Meta · n8n · Supabase
Muhra Store, Egypt
Muhra launched in January 2026 as my own store, so every pound of ad spend was mine. I built the Shopify store, ran the Meta campaigns, and built the automations, the order pipeline and a competitor tracking system.
Monthly orders
Conversion rate
Source: Muhra’s Shopify analytics, February to May 2026, pulled 26 October 2026.
Shopify · Email · Meta
Monest Shop, UK
As Head of E-commerce at Monest, I run the store, the email list and the ads.
More results
Campaigns and systems
Lead magnet automation
A free lead magnet, promoted with Meta ads and followed up automatically, brought in 224 customers in one day.
Web apps for Muhra
An order pipeline, competitor intelligence, a creator pipeline, a team workspace and an AI shopping assistant.
See the LabMenAddicts & Dermedics
Store and marketing work for two brands. Full case studies are being rewritten.
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